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Machine Learning in Ads Ranking | Oleg Tishutin | ML Software Engineer at Meta



Unlocking Personalized Ads with Machine Learning – Learn the business impact of tailored ads and the essence of supervised ML. Explore solutions like logistic regression using hashing tricks & FTRL optimization, Gradient Boosted Decision Trees, and cutting-edge Neural Networks with embeddings, as showcased by industry giants like Google, Twitter, Meta, etc. Extra insights delve into production needs: multi-stage ranking, distributed model infrastructure, continuous improvement, experimentation, and robust monitoring.

What you’ll learn from this talk:
• Online Ads Delivery and Business Impact.
• Historical Solution – Log Regression.
• Neural Network-Based Production Solutions.
• Additional Production Infrastructure and ML Challenges.

🔗 Link to the event page
https://www.codementor.io/events/ml-in-ads-ranking-iht1jk8ow9
📆 Next event: How to Use TypeScript Effectively in Backend Applications
https://www.codementor.io/events/how-to-use-typescript-effectively-in-backend-applications-ieg70ay3ro
💻 Find a coding mentor
https://www.codementor.io/
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Follow Oleg on socials:
📝 Linkedin: https://www.linkedin.com/in/oleg-tishutin-9a829a1/
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👋 Stay connected with us on social:
Twitter: https://twitter.com/codementorIO
LinkedIn: https://www.linkedin.com/company/codementor/
Facebook: https://www.facebook.com/codementor

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